Need for speed

American lifestyle brand Cole Haan’s Spring Summer 2020 collection was engineered for the active lives of young professionals – whether it’s a 12-kilometer run or a nine-hour workday.

Developed with Cole Haan’s Grand 360 Design & Engineering System, both the Zerogrand Outpace and Overtake series emphasize lightweight comfort and functionality, while featuring design details such as striking color combinations and reflective elements.

The Zerogrand Overtake trainers are designed with a breathable stretch mesh and reinforced with support elements to lock your feet in place. The cushioning is tuned for better responsiveness and resilience, catering to the sprinters’ need for speed.

The collaboration with streetwear brand Staple celebrates Cole Haan’s latest men’s footwear style OriginalGrand Ultra. Available in two silhouettes, wingtip oxfords and plain-toe oxfords, the shoes gain street cred with camouflage and color-blocking patterns and the brand’s iconic pigeon pink motif.

The OriginalGrand Ultra X Staple collection is exclusively sold in the brand’s first Grandshop – a new concept store at Harbour City that applies an open-space design to echo the brand’s modern and concise style.

(This article was published at The Standard on August 21, 2020: Weekend Glitz: Need for speed )

200821 Need for speed

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s